A couple days ago I wrote about alternatives to buying new things, and someone replied on Twitter:
“I want to have the money to buy new things!”
Or something like that (I’m too lazy to go back and find the tweet). This echoes a pretty common sentiment: many people don’t want to be frugal, to conserve, to be minimalist … they want to buy new things.
Even those of us who try to be minimalists have these urges — when Apple announced its new products yesterday, for example, I spent most of the day drooling, lusting after the large-screened iMac and the new wireless mouse. My pulse actually rises and I get a rush of adrenaline when I think about these new Apple products (even now, as I reflect on it, it’s happening).
This lust is not unique to Apple fanbois like me — we all feel it. We’re all susceptible to advertising — some people lust over new shoes, new clothes, new gadgets, new power tools, new cars, new homes, new bikes, new gourmet food, and so on. We all have our weaknesses, our lust triggers.
The key is to be aware of it. Notice the excitement, the raised heartbeat, the shallow breathing, the adrenaline rush that comes with the lust over a product. Notice the symptoms are very much like sexual arousal? It’s practically the same — and just like when we’re sexually aroused, the rational part of our brains shut down. This shutting down is why we make stupid sexual decisions (why I have six kids, for example) even though we know better when we’re not aroused.
So if we can’t think rationally when we’re aroused for new stuff, what should we do?
A few things:
1. Avoid advertising. That means shut off the cable TV, and either avoid television or watch via ad-free Tivo or Apple TV or something like that. It means stop reading ad-filled magazines and blogs, and focus on those that provide value without all the ads (or use ad-blockers on the Internet).
2. Avoid shopping. It’s hard to avoid the lust when we’re in a mall or Wallmart or some trendy store that has beautiful lustful stuff (i.e. the Apple Store for me). So don’t go to those places if you can avoid it. Only go when absolutely necessary, know exactly what you’re going to buy and only buy that.
3. When you do get the lust, be conscious of it. Take some deep breaths. Walk it off. Think about rational things, to engage your rational brain. For example, ask yourself questions: “Do I really need this? Can I do without it? Will I regret this later?”
4. Recognize rationalizing. There’s a difference between rational thinking and rationalizing. Our brains are good at rationalizing: “This will actually save me money. This is necessary for my business. I deserve a treat now and then. I’m saving money if I buy two. Look how pretty!” Notice this thinking, and recognize it for what it is. And stop yourself when you do it.
5. Pause. You don’t need to buy right away. Wait a day or two. Or a week. Do you need it right this second? Usually the answer is no. So wait, and wait, and wait some more. I’ve suggested the 30-day list. I used this method when I bought my bike recently — I actually waited more than 6 months before buying it, because I wanted to be sure this was a real need.
So I’m not going to buy a new iMac, get a new mouse, or get the 17-inch Macbook Pro I’ve been drooling over for some time. I already have a great iMac and a great Macbook Air (which I’m typing on right now). I can wait until next year or later to get a new machine, because what I have right now is good enough. Better than good enough.
If what you already have is good enough, why upgrade? Why give in to the lust? Recognize that you’re already happy, that advertising has created this desire in you, and that you can be content without it.
Everyone needs a little extra space in their home and maybe you thought about an outdoor office as a solution. You will already know that most outdoor offices on the market are either badly designed, extremely expensive or both.
Belgian architectural firm dmvA designed Blob VB3, a mobile unit for the office of XfactorAgencies as an extension to the ‘house’.
The blob is mainly made by polyester, and holds all necessary items one could possibly need as bathroom, kitchen, lighting, sleeping space and several niches for storage. Moreover, the nose can be opened automatically and functions as a porch. While being closed, it blends into a complete smooth blob. It easily transportable and can also be used as an office, guestroom or garden house.
It is an impressive creation for mobile unit. You could easily use it as an office, a garden-house or whatever you want. The most exciting thing is that it can be moved to any place. Your outdoor lives will be more convenient and of homey comfort.
Photography by Mick Couwenbergh, Rini van Beek and Frederik Vercruysse.
Pared-down with a slight techno vibe. And—who knew? Creative director Raf Simons was inspired by Lara Croft for Tomb Raider. His vision for the Jil Sander fall 2010 collection: “Women who have a target, and go for it.”
Jil Sander is a German fashion brand known for understated, minimalist design. The fall collection included form fitting mini-mini dresses, retro plaid and super cool, flat, velcro-strapped leather boots; the girls wore the ‘no make up’ make up look. Mr. Simons’ aesthetic is very futuristic and intellectual. He has an analytical mind for practical design.
Fashionably stark and seriously cool. A stripped-down look for a woman who has an incredible self-consciousness about everything. In some ways, I am suggesting a feminist view toward minimalism. I think I am testing the structural foundations of minimalism. Nothing about simplicity is easy, is it?
Here’s how you do it. Go to Instapaper an set it up to import your starred items from Google Reader. Now, back in Byline, when you star an article it will be starred in Google Reader and show up in the GR folder in IP.
I have not tried this yet (dealing with a sick kid) but, if this works, I will be a very happy man and dub the submitter (Harmon) a BadAss™.
Update: Here are very good, step-by-steps instructions. Keep in mind, this is a workaround and, IMHO, not a substitute for having this implemented in Byline.
Inspired by the famous silhouette of the Matriyoshkas, Racheli C. Sharfstein designed these piggy banks for Studio Ooga.
The piggy banks, made or cermamic, available in large, medium and small look like a family of two parents and one child.
iPhone’s Missing Feed Reader – Shawn Blanc:
It is my safe assumption that readers of this website also prefer apps which do less, but do it well. And so read on for a high-level look at some of the more popular iPhone feed readers, what I find good and not-so-good about them, and my suggestions for amelioration.
Great overview of the state of the iPhone RSS reader market. For the record, I use Byline and mostly agree with what Shawn had to say about it. That said, version 3.0, due out soon, includes the only feature I feel is really missing from it (Instapaper integration) so it will be enough for me at that point. If you have not tried any RSS readers, are still on the fence, or just want to see what else is out there, this post is for you.
This pendant, Copperfield, was named after the famous magician David Copperfield. Inspiration for the name came from the ‘magic box’ of glossy plexiglass inside the lamp, which creates an interesting mirror effect.
With its industrial look, this would look mighty nice over a dining table or snooker table.
Copperfield was designed by Maxime Szyf from Belgian design studio Dark. Interestingly, Szyf also works under the nickname Maximal Design ;-)
Since 2003, Polish design studio Homework, a duo comprised of Joanna Górska and Jerzy Skakun, have created posters for a range of cultural events.
Regardless of whether you can read Polish or not, the designers’ portrayal of the events in question, particularly the Hollywood movie references, gives you good idea about what is being advertised with minimal effort.
Actually, there’s a game in this: visit Homework’s website and see how many events you can guess the relevant posters are for. Unless you understand Polish of course, in which case you’d be cheating.
An exhibition of the studio’s work at London’s Kemistry Gallery begins on March 5th.
A ‘messed up’ look. Or is it wabi sabi? Japanese designer Tokujin Yoshioka has a fascinating minimalist approach to asymmetric conceptual design: design and nature get really close. “I’m fascinated by the elements of nature.” he says.
Tokujin Yoshioka takes white paper, crumbles it a lot and voilà. He creates a crumpled sofa with a ‘paperness’ and fluffy cloud feeling. Believe or not the prototype is actually made entirely of paper. The Cloud sofa, to be manufactured by Moroso, has the sensibility of wabi sabi which values modesty, simplicity and imperfection.
Tokujin Yoshioka’s work is displayed at the Museum of Modern Art and Cooper Hewitt’s National Design Museum’s permanent collections among others.
I love the ‘crumbled paper’ blue sketch. One of the interesting things about experimental design is the difference between the first idea and the final object. Is the design more important than the original idea?
When you can draw the design of an object with one single line, and do that even after you only saw it briefly more than a week ago, then you know you’ve encountered something special.
Lounge chair Onda by Spanish designer Diego Granese consists of a single piece of stainless steel, covered with leather. It saw the light in 2003 and is produced by the Spanish furniture manufacturer Frajumar.
I haven’t been able to try it for myself, but it looks like quite the balancing act. Either way, a great conversation piece.
This post will strike a nerve with some readers, as many minimalists or aspiring minimalists are die-hard carnivores. They love their meat and don’t want to hear anything against it.
Well, hear me out, please. If you could read to the end of the post before disagreeing, blasting me, or dismissing me, I’d be grateful.
In this post I’ll tell you (briefly) why I chose veganism and how it is the diet I believe is most in line with minimalism.
Veganism, simply defined, is abstaining from animal products, from meat and fish and poultry to dairy and eggs and other such products. I also try for whole foods that are minimally processed, which means I mostly eat veggies, fruits, nuts, seeds, beans, some whole grains.
This is a limited, minimal diet, and yet it can be incredibly satisfying and maximally flavorful. It’s also very healthy, very light, and low on the budget (if you compare it to eating whole foods carnivorously).
A small amount of ingredients. Light on the palate and stomach. Easy to prepare, with a minimum of fuss.
I won’t go into the figures here (they’re covered better elsewhere), but raising animals for meat, eggs and dairy is incredibly wasteful. For every pound of meat or dairy, many times that amount of plants must be used to feed the animals for those products.
Animals also produce a huge amount of pollution and contribute immensely to greenhouse gases, not to mention the machinery and fuel that’s used to raise, slaughter and transport them … and all the plants needed to feed them. They contribute hugely to deforestation and other environmental problems as well.
Eating only plants cuts that waste to a minimal amount, and is so much better for the environment. Minimalists who care about living lightly and sustainably would do well to research this and consider it.
One of the main reasons for becoming a vegan is that we don’t believe animals should be held captive, suffer, and be slaughtered for our pleasure.
There is absolutely no need for humans to consume animal products to live a healthy life. Sure, we’ve eaten them for millions of years, but as millions and millions of people have proven, you can eat a vegan diet and be healthy.
And so, the only reason to eat animal products is pleasure — you like the taste and “can’t give it up”. Vegans don’t believe animals should suffer for our pleasure, and becoming vegan means you’re opting out of a society that treats animals with extreme cruelty and pretends it doesn’t happen.
Addendum 1: Obviously this applies to factory farming, but it’s also true of free-range, grass-fed animals. Some vegans (myself included) don’t believe animals are objects that should be used for our pleasure, kept captive and killed, no matter how “humanely” we treat them while alive. This is akin to slavery of a fellow thinking, feeling creature. Animals don’t exist for human benefit — they exist for their own benefit.
Addendum 2: Another justification commonly made is that vegetarians kill plants, and those are living things too. However, they don’t feel and think and suffer in the same way that humans and animals do — they don’t have a central nervous system or brain. It’s a fallacious argument — carnivores have no problem with killing plants, and are only pointing this out to make vegans look inconsistent. If you feel that killing plants is cruel, then I challenge you to live consistently with that belief. Vegans are doing our best to live consistently with ours.
If your definition of minimalism involves always choosing the most convenient, easiest options, then veganism might not be the most minimal choice. It can sometimes be inconvenient, when eating at restaurants that aren’t vegan-friendly or at the homes of non-vegan friends or family.
That’s a reality, but in truth, it’s not that hard. I mostly cook my own food, with a minimum of preparation, and so most days I have no problems whatsoever.
More and more restaurants are becoming vegan-friendly, and the ones that aren’t can usually whip up a quick and simple vegetable dish on request. I usually avoid McDonald’s and most fast food anyway. When I go to someone else’s house, I usually bring a dish with me, and friends and family who know me best often will cook a dish for me out of consideration.
So it’s not that hard. My suggestion, if you’re interested, is starting small: try a couple vegan dishes this week, a couple next week, and so on. There’s no need to drastically change overnight, but in time you’ll find that vegan dishes are delicious and the vegan lifestyle is wonderfully minimalist.
Thanks for listening, my friends.
““Our Heart and Soul and DNA is in consumers””
- Tim Cook, regarding the importance of focus on the consumer market to Apple.
Apple - Goldman Sachs Technology & Internet Conference 2010:
Full audio to the Q&A that Apple’s COO Tim Cook gave at The Goldman Sachs Technology & Internet Conference a couple of days ago. It is a really fascinating listen and the more I listen to Tim, the more I feel that Apple would be in good hands after Steve Jobs. This is especially true whenever he alludes to the culture and people at Apple being what drives the innovation and how much thought and purpose is put into hiring just the right people. There is some very telling stuff here.
A great alternative to numerical clocks is this worded clock by Biegert & Funk.
Called QlockTwo, this clock tells the time using words highlighted by LEDs. It is available in numerous colours and languages.
I like how the smooth design and structured typographic grid compliment the illuminated words and make it stand out.
You can purchase the QlockTwo in various colours and languages via Biegert & Funk’s online store.
And there’s also an iPhone application available!