Lundgren+Lindqvist designed and built this site for Writer & Editor Johanna Lenander, living and working in New York City. Writing for prestigious clients, such as Style Magazine (New York Times), Elle, Gucci and Karl Lagerfeld, Johanna needed a site that not only displayed her writing skills but also reflected her sense of style.
The site was built so that it would give the visitor a quick overview enabling them to assess the information of interest rapidly. The aesthetic, both of the identity and website, is designed in the tradition of classic newspapers, but with a moder twist.
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